<ul class="primary"><li data-block-key="y3i9p"><h3>17.12 Day 2 12:45-13:30 | Vasiliev &amp; Voronin Hall |</h3></li></ul>

<blockquote class="quote" data-block-key="43c64">Despite market turbulence, corporate events remain an integral part of any company's life, and congress and exhibition activities continue to be effective for establishing business connections or sharing knowledge and experience. This is confirmed by the growth rates seen in the global MICE industry. At the same time, MICE agencies, as key industry players, face a dilemma. On one hand, they have to meet the constantly changing demands of clients who seek creativity and high-quality services while not always listening to professional advice. On the other hand, unusual requests require additional resources not only in terms of personnel but also financially, which does not always align with clients' interests, who try to get the most out of MICE agencies for the lowest budget.</blockquote><div data-block-key="68h7j">Topics for discussion:</div><ul class="primary"><li data-block-key="8tpfb">What models of interaction between agencies and corporate clients, including financial ones, exist in the MICE market of BRICS countries and the Global South? Are there effective auxiliary financial tools on the MICE market?</li><li data-block-key="bvkjn">What does a corporate client consider when choosing a MICE agency, and how can an agency effectively sell its services? Is it possible for a corporate client to organize events independently using only local contractors in a new region or country?</li><li data-block-key="5hp38">What guides a MICE agency in deciding whether to "engage" in a project? Is there an "ideal client" profile?</li><li data-block-key="8pvlo">What are the expectations of MICE agencies and corporate clients from their collaboration? Should clients blindly trust the agency's expertise, and should agencies follow client requirements without question? Is long-term cooperation in the industry possible without disappointments from either side?</li></ul>

Elizaveta Panfilova

Suzanne Pereira

Galina Polischuk

Mohammad Azhar

Speakers

Business agenda 17.12

MICE Agency – Contractor or Partner? Aspects of Industry Interaction

Кафе

No stars

1 star

2 stars

4 stars

3 stars

5 stars

Camping

Gastro segment

Destination Management Company Принимающая компания, организация и предоставление комплекса туристических услуг на определенной территории

Travel Management Company Компания по управлению корпоративными или деловыми поездками организаций

Professional Conference OrganiserКомпания, специализирующаяся на организации и проведении конгрессов, конференций, семинаров и подобных мероприятий

Meetings, Incentives, Conferences, IncentivesОрганизация и проведение корпоративных мероприятий различного формата

Комплексная организация мероприятий различного формата и масштаба

Suite

Удобства и услуги

Souvenir shop

Swimming pool

Concierge

Currency exchange

Room service 24/7

Fitness centre

Dry cleaning

Laundry

Exhibition Center

Библиотека

MICE

Projects

Calendar of events

Touristic

Business

Photo and video

Partners

telegram

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